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	<title>affordable yet aspirational homes Archives - Square Feat India</title>
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	<title>affordable yet aspirational homes Archives - Square Feat India</title>
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		<title>HoABL’s Growth Housing in Naigaon Oversubscribed 6X: Affordable Meets Aspirational</title>
		<link>https://squarefeatindia.com/hoabls-growth-housing-in-naigaon-oversubscribed-6x-affordable-meets-aspirational/</link>
		
		<dc:creator><![CDATA[SquareFeatIndia]]></dc:creator>
		<pubDate>Mon, 22 Sep 2025 10:15:19 +0000</pubDate>
				<category><![CDATA[Realty]]></category>
		<category><![CDATA[Abhinandan Lodha housing]]></category>
		<category><![CDATA[affordable housing Mumbai]]></category>
		<category><![CDATA[affordable yet aspirational homes]]></category>
		<category><![CDATA[first-time homebuyers MMR]]></category>
		<category><![CDATA[HoABL Growth Housing]]></category>
		<category><![CDATA[Mumbai real estate trends]]></category>
		<category><![CDATA[Naigaon housing project]]></category>
		<guid isPermaLink="false">https://squarefeatindia.com/?p=9909</guid>

					<description><![CDATA[<p>HoABL’s debut Growth Housing project in Naigaon has been oversubscribed 6X, with 8,838 registrations for 1,419 homes. Priced from ₹32.99 lakh, the project offers buyers luxury-like amenities, digital-first booking, and sustainability — setting a new benchmark in affordable housing.</p>
<p>The post <a href="https://squarefeatindia.com/hoabls-growth-housing-in-naigaon-oversubscribed-6x-affordable-meets-aspirational/">HoABL’s Growth Housing in Naigaon Oversubscribed 6X: Affordable Meets Aspirational</a> appeared first on <a href="https://squarefeatindia.com">Square Feat India</a>.</p>
]]></description>
										<content:encoded><![CDATA[
<p>The <strong>House of Abhinandan Lodha (HoABL)</strong> has redefined affordable housing with the launch of its first <strong>Growth Housing project in Naigaon</strong>, which received a staggering <strong>8,838 registrations for just 1,419 homes</strong>. This marks a <strong>6X oversubscription</strong>, underlining the pent-up demand for <strong>affordable-yet-aspirational homes</strong> in the Mumbai Metropolitan Region (MMR).</p>



<hr class="wp-block-separator has-alpha-channel-opacity"/>



<h3 class="wp-block-heading">Why Buyers Rushed for Growth Housing</h3>



<p>Unlike typical budget homes, Growth Housing offers first-time buyers access to <strong>premium amenities and guarantees</strong> usually reserved for luxury projects.</p>



<p><strong>Key Buyer Benefits:</strong></p>



<ul class="wp-block-list">
<li>End-to-end <strong>digital booking</strong> via GrowWithHoABL.com</li>



<li><strong>1-year buyback guarantee</strong> at purchase price</li>



<li><strong>10-year structural warranty</strong> (vs. industry norm of 5 years)</li>



<li><strong>No maintenance charges</strong> for the first year</li>



<li><strong>Flat pricing</strong> (no floor rise)</li>



<li>Complimentary <strong>Growth Club membership</strong></li>



<li>Modern amenities like EV charging, landscaped podiums, digital security</li>
</ul>



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<h3 class="wp-block-heading">Snapshot of Demand</h3>



<figure class="wp-block-table"><table class="has-fixed-layout"><thead><tr><th>Metric</th><th>Number</th></tr></thead><tbody><tr><td>Total homes on offer</td><td>1,419</td></tr><tr><td>Total registrations</td><td>8,838</td></tr><tr><td>Oversubscription</td><td>6.2X</td></tr><tr><td>Website traffic (Aug 15–Sep 21, 2025)</td><td>3 lakh unique visitors</td></tr><tr><td>Verified logins</td><td>17,000</td></tr><tr><td>AI-powered conversations</td><td>45,000</td></tr><tr><td>Age group of majority buyers</td><td>25–38 years</td></tr><tr><td>Buyer profile</td><td>55% salaried, 45% self-employed/business</td></tr></tbody></table></figure>



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<h3 class="wp-block-heading">Pricing &amp; Configurations</h3>



<figure class="wp-block-table"><table class="has-fixed-layout"><thead><tr><th>Unit Type</th><th>Size (sq. ft.)</th><th>Price (₹)</th></tr></thead><tbody><tr><td>1 BHK</td><td>323</td><td>32.99 lakh</td></tr><tr><td>2 BHK</td><td>484.27</td><td>49.99 lakh</td></tr><tr><td>2 BHK Rise</td><td>621</td><td>67.99 lakh</td></tr></tbody></table></figure>



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<h3 class="wp-block-heading">Why Naigaon?</h3>



<p>Naigaon is fast emerging as Mumbai’s <strong>next big housing hub</strong>, thanks to mega connectivity projects like the <strong>Borivali–Thane Twin Tunnel, Bullet Train, Virar–Alibaug Corridor, Goregaon–Mulund Link Road, and Bhayandar–Naigaon Sea Link</strong>. With <strong>rail, metro, road, and expressway links</strong> coming up, the location promises both <strong>growth potential and convenience</strong> for first-time buyers.</p>



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<h3 class="wp-block-heading">Developer’s Vision</h3>



<blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow">
<p><em>“With Growth Housing, we are creating a new category that combines aspiration with accessibility. This is about building trust for first-time buyers and setting a foundation for millions to participate in India’s growth story.”</em><br>— <strong>Abhinandan Lodha, Chairman, HoABL</strong></p>
</blockquote>



<blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow">
<p><em>“Naigaon marks a new chapter in Mumbai’s housing story, balancing aspiration with accessibility. The strong demand shows buyers want trusted communities with clarity and scale.”</em><br>— <strong>Akshay Mittal, Promoter, Mittal Builders</strong></p>
</blockquote>



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<h3 class="wp-block-heading">Amenities Snapshot</h3>



<ul class="wp-block-list">
<li><strong>Community &amp; Recreation:</strong> Rooftop gardens, VR gaming zones, amphitheatre, pet park</li>



<li><strong>Fitness &amp; Wellness:</strong> The Growth Club, gym, swimming pool, yoga, Zumba, cycling track</li>



<li><strong>Work &amp; Learning:</strong> Work-from-home pods, tuition rooms, virtual influencer studio</li>



<li><strong>Sports:</strong> Badminton, cricket pitch, lawn tennis, golf simulator</li>



<li><strong>Convenience:</strong> EV charging, high-street retail, 73% open spaces, digital security</li>
</ul>



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<h3 class="wp-block-heading">Bigger Picture</h3>



<p>Growth Housing isn’t just a real estate launch — it’s a <strong>housing movement</strong>. By blending affordability, premium features, and sustainability (solar panels, rainwater harvesting, native landscaping), HoABL is setting a new template for <strong>future-ready affordable housing</strong> in India.</p>



<p>Also Read: <a href="https://squarefeatindia.com/union-budget-2023-24-focuses-on-infrastructure-development-green-growth-thrust-on-affordable-housing/">Union budget 2023-24 focuses on infrastructure development, green growth; thrust on affordable housing </a></p>
<p>The post <a href="https://squarefeatindia.com/hoabls-growth-housing-in-naigaon-oversubscribed-6x-affordable-meets-aspirational/">HoABL’s Growth Housing in Naigaon Oversubscribed 6X: Affordable Meets Aspirational</a> appeared first on <a href="https://squarefeatindia.com">Square Feat India</a>.</p>
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