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	<title>branded residences India Archives - Square Feat India</title>
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	<title>branded residences India Archives - Square Feat India</title>
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	<item>
		<title>India Real Estate Growth: REITs, Branded Homes Lead</title>
		<link>https://squarefeatindia.com/india-real-estate-growth-reits-branded-homes-lead/</link>
		
		<dc:creator><![CDATA[SquareFeatIndia]]></dc:creator>
		<pubDate>Sat, 04 Apr 2026 01:56:00 +0000</pubDate>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[branded residences India]]></category>
		<category><![CDATA[EXCELERATE 2026]]></category>
		<category><![CDATA[India real estate growth 2026]]></category>
		<category><![CDATA[institutional investment real estate]]></category>
		<category><![CDATA[NAREDCO Maharashtra]]></category>
		<category><![CDATA[Property Market India]]></category>
		<category><![CDATA[real estate trends India]]></category>
		<category><![CDATA[REIT India growth]]></category>
		<category><![CDATA[RERA impact India]]></category>
		<category><![CDATA[SM REITs India]]></category>
		<guid isPermaLink="false">https://squarefeatindia.com/?p=12335</guid>

					<description><![CDATA[<p>India’s real estate sector is entering a high-growth phase, with branded residences, REITs, and institutional capital emerging as key drivers, as highlighted at EXCELERATE 2026 in Mumbai.</p>
<p>The post <a href="https://squarefeatindia.com/india-real-estate-growth-reits-branded-homes-lead/">India Real Estate Growth: REITs, Branded Homes Lead</a> appeared first on <a href="https://squarefeatindia.com">Square Feat India</a>.</p>
]]></description>
										<content:encoded><![CDATA[
<p>India’s real estate sector is entering a <strong>high-growth phase</strong>, driven by institutional capital, regulatory reforms, and evolving asset classes such as branded residences and REITs, according to key insights shared at <strong>EXCELERATE 2026</strong>, a major international real estate conclave held in Mumbai.</p>



<p>Organized by <strong>NAREDCO Maharashtra NextGen</strong>, the event brought together over <strong>750 delegates</strong>, including global investors, policymakers, and industry leaders, to discuss the transformation of India’s real estate landscape into a <strong>globally integrated and institutionalized asset class</strong>.</p>



<hr class="wp-block-separator has-alpha-channel-opacity"/>



<h2 class="wp-block-heading">From Family Funding to Institutional Capital</h2>



<p>A key theme at the conclave was the sector’s structural shift from <strong>traditional family-funded models to institutional investments</strong>, including private equity, REITs, and InvITs.</p>



<p><strong>Dr. Niranjan Hiranandani, Chairman Emeritus, NAREDCO Maharashtra</strong>, highlighted that India is at a critical turning point:</p>



<blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow">
<p>“Urbanization is expected to rise from 35% to nearly 50% by 2047, fundamentally reshaping demand and development patterns.”</p>
</blockquote>



<p>He emphasized that while the sector is evolving rapidly, challenges such as <strong>land availability, pricing, and financing constraints</strong> must be addressed to sustain growth.</p>



<hr class="wp-block-separator has-alpha-channel-opacity"/>



<h2 class="wp-block-heading">Branded Residences and New Asset Classes Take Center Stage</h2>



<p>Emerging asset classes are set to drive the next growth cycle in Indian real estate:</p>



<ul class="wp-block-list">
<li><strong>Branded residences</strong></li>



<li><strong>Senior living projects</strong></li>



<li><strong>Warehousing and logistics</strong></li>



<li><strong>Asset management platforms</strong></li>
</ul>



<p>Panel discussions revealed that <strong>family offices are increasingly investing in branded residences and hospitality assets</strong>, viewing them as <strong>core holdings for long-term wealth preservation and legacy creation</strong>.</p>



<p>These investments offer a combination of:</p>



<ul class="wp-block-list">
<li>Premium lifestyle value</li>



<li>Strong capital appreciation</li>



<li>Enhanced liquidity</li>
</ul>



<hr class="wp-block-separator has-alpha-channel-opacity"/>



<h2 class="wp-block-heading">REITs and SM REITs Expanding Investment Access</h2>



<p>The conclave also highlighted the growing importance of <strong>Real Estate Investment Trusts (REITs)</strong> and <strong>Small and Medium REITs (SM REITs)</strong>.</p>



<ul class="wp-block-list">
<li>REITs are emerging as a <strong>mainstream investment option</strong></li>



<li>SM REITs (introduced in 2025) enable <strong>fractional ownership for retail investors</strong></li>



<li>Expected to unlock a <strong>₹67,000–₹71,000 crore monetization opportunity</strong></li>
</ul>



<p>A report by ANAROCK, released during the event, noted that India’s REIT market is evolving into a <strong>mature, high-performing asset class</strong> backed by strong fundamentals and investor confidence.</p>



<hr class="wp-block-separator has-alpha-channel-opacity"/>



<h2 class="wp-block-heading">Policy Reforms Driving Growth</h2>



<p>Industry leaders credited a decade of reforms for the sector’s current momentum:</p>



<ul class="wp-block-list">
<li><strong>RERA (Real Estate Regulation Act)</strong> improving transparency</li>



<li><strong>GST rationalization</strong> streamlining taxation</li>



<li><strong>Supportive RBI policies</strong> enhancing liquidity</li>
</ul>



<p><strong>Prashant Sharma, President, NAREDCO Maharashtra</strong>, stated:</p>



<blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow">
<p>“These reforms have significantly improved governance and investor confidence, leading to record property sales and increased institutional participation.”</p>
</blockquote>



<hr class="wp-block-separator has-alpha-channel-opacity"/>



<h2 class="wp-block-heading">Sustainability and New Investment Themes</h2>



<p>Another key focus area was <strong>sustainability in real estate</strong>, with discussions around:</p>



<ul class="wp-block-list">
<li>Financial viability of green buildings</li>



<li>Return on investment (ROI) from sustainable projects</li>



<li>Incentives and financing mechanisms</li>
</ul>



<p>Emerging segments such as:</p>



<ul class="wp-block-list">
<li><strong>Data centres</strong></li>



<li><strong>Mixed-use developments</strong></li>



<li><strong>Organized rental housing</strong></li>
</ul>



<p>are expected to play a crucial role in shaping future demand.</p>



<hr class="wp-block-separator has-alpha-channel-opacity"/>



<h2 class="wp-block-heading">Growing Role of Global Capital</h2>



<p>The event underscored the increasing role of <strong>foreign and institutional capital</strong> in Indian real estate.</p>



<ul class="wp-block-list">
<li>Foreign capital now accounts for <strong>over 50% of institutional investments</strong></li>



<li>India is becoming a <strong>preferred global investment destination</strong></li>



<li>Platforms like EXCELERATE help <strong>connect domestic developers with global investors</strong></li>
</ul>



<p><strong>Vikas Jain, President, NAREDCO Maharashtra NextGen</strong>, noted:</p>



<blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow">
<p>“Investor confidence is at an all-time high, and platforms like EXCELERATE 2026 are crucial for accelerating the next phase of growth.”</p>
</blockquote>



<hr class="wp-block-separator has-alpha-channel-opacity"/>



<h2 class="wp-block-heading">A Decade of Expansion Ahead</h2>



<p>EXCELERATE 2026 concluded that India’s real estate sector is poised for <strong>sustained long-term growth</strong>, supported by:</p>



<ul class="wp-block-list">
<li>Rising household incomes</li>



<li>Rapid urbanization</li>



<li>Institutional capital inflows</li>



<li>Regulatory transparency</li>
</ul>



<p>The sector is no longer just about construction but is evolving into a <strong>diversified, investment-driven ecosystem</strong> with global relevance.</p>



<hr class="wp-block-separator has-alpha-channel-opacity"/>



<h2 class="wp-block-heading">The Bottom Line</h2>



<p>India’s real estate sector is undergoing a <strong>fundamental transformation</strong>, with branded residences, REITs, and institutional capital emerging as key growth drivers.</p>



<p>With strong policy support and increasing global integration, the industry is well-positioned to <strong>enter a decade of accelerated expansion</strong>.</p>



<p>Also Read: <a href="https://squarefeatindia.com/homebuyer-paid-to-director-of-real-estate-firm-director-died-surviving-directors-claimed-ignorance-maharera-steps-in-to-deliver-justice/" type="post" id="11928">Homebuyer Paid to Director of Real Estate Firm, Director Died, Surviving Directors Claimed Ignorance — MahaRERA Steps In to Deliver Justice</a></p>
<p>The post <a href="https://squarefeatindia.com/india-real-estate-growth-reits-branded-homes-lead/">India Real Estate Growth: REITs, Branded Homes Lead</a> appeared first on <a href="https://squarefeatindia.com">Square Feat India</a>.</p>
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		<item>
		<title>ASK Curated Luxury Assets Fund-I Signs ₹500 Crore Platform with ‘Amavi by Clarks’ for Luxury Second Homes</title>
		<link>https://squarefeatindia.com/ask-curated-luxury-assets-fund-i-signs-%e2%82%b9500-crore-platform-with-amavi-by-clarks-for-luxury-second-homes/</link>
		
		<dc:creator><![CDATA[SquareFeatIndia]]></dc:creator>
		<pubDate>Tue, 25 Nov 2025 06:25:24 +0000</pubDate>
				<category><![CDATA[Realty]]></category>
		<category><![CDATA[Amavi by Clarks]]></category>
		<category><![CDATA[ASK Property Fund]]></category>
		<category><![CDATA[branded residences India]]></category>
		<category><![CDATA[CLAF I]]></category>
		<category><![CDATA[hospitality-backed real estate]]></category>
		<category><![CDATA[India Sotheby’s International Realty]]></category>
		<category><![CDATA[luxury investment news]]></category>
		<category><![CDATA[luxury real estate india]]></category>
		<category><![CDATA[luxury villas India]]></category>
		<category><![CDATA[MMR real estate]]></category>
		<category><![CDATA[NCR property news]]></category>
		<category><![CDATA[Pune holiday homes]]></category>
		<category><![CDATA[SEBI AIF]]></category>
		<category><![CDATA[second home market]]></category>
		<category><![CDATA[UHNI real estate]]></category>
		<guid isPermaLink="false">https://squarefeatindia.com/?p=10951</guid>

					<description><![CDATA[<p>ASK Curated Luxury Assets Fund-I has announced a ₹500 crore equity platform with ‘Amavi by Clarks’ to invest in branded luxury second homes across key holiday and spiritual destinations, marking a significant milestone in India’s hospitality-backed real estate segment.</p>
<p>The post <a href="https://squarefeatindia.com/ask-curated-luxury-assets-fund-i-signs-%e2%82%b9500-crore-platform-with-amavi-by-clarks-for-luxury-second-homes/">ASK Curated Luxury Assets Fund-I Signs ₹500 Crore Platform with ‘Amavi by Clarks’ for Luxury Second Homes</a> appeared first on <a href="https://squarefeatindia.com">Square Feat India</a>.</p>
]]></description>
										<content:encoded><![CDATA[
<p><strong>ASK Curated Luxury Assets Fund-I (CLAF-I)</strong>, a collaborative platform between <strong>ASK Property Fund</strong> and <strong>India Sotheby’s International Realty (India SIR)</strong>, has announced a <strong>₹500 crore equity partnership</strong> with <strong>‘Amavi by Clarks’</strong>, India’s only <strong>hospitality-backed branded residences venture</strong>. The platform will strategically invest equity capital into <strong>luxury second homes across hills, lakeside destinations, and spiritual locations</strong> in India.</p>



<p>The first phase of deployment will focus on <strong>high-value, easily accessible second-home markets</strong> across the <strong>Mumbai Metropolitan Region (MMR), Pune, and the National Capital Region (NCR).</strong></p>



<hr class="wp-block-separator has-alpha-channel-opacity"/>



<h2 class="wp-block-heading"><strong>New Benchmark in Branded Luxury Living</strong></h2>



<p>The collaboration represents a major milestone for India’s luxury real estate sector. By combining:</p>



<ul class="wp-block-list">
<li><strong>ASK Property Fund’s investment expertise</strong></li>



<li><strong>India Sotheby’s International Realty’s global luxury advisory capabilities</strong></li>



<li><strong>Amavi by Clarks’ hospitality legacy and operational excellence</strong></li>
</ul>



<p>…the platform aims to create <strong>rare, branded residential villa communities</strong> that offer premium hospitality-led living, superior design, and long-term value creation for <strong>Ultra High Net Worth Individuals (UHNIs)</strong> and luxury homebuyers.</p>



<hr class="wp-block-separator has-alpha-channel-opacity"/>



<h2 class="wp-block-heading"><strong>Hospitality-Led Real Estate Powered by Legacy Brands</strong></h2>



<p><strong>Amavi by Clarks</strong> combines:</p>



<ul class="wp-block-list">
<li><strong>Clarks Group’s 80-year hospitality heritage</strong></li>



<li><strong>Brij Hotels’ boutique premium hospitality</strong></li>



<li><strong>Strategic alignment with IHCL (Taj Group)</strong></li>
</ul>



<p>The brand enters the luxury second-home space with proven service capabilities and operational depth—positioning itself uniquely among lifestyle real estate players.</p>



<hr class="wp-block-separator has-alpha-channel-opacity"/>



<h2 class="wp-block-heading"><strong>Leadership Commentary</strong></h2>



<p><strong>Amit Bhagat</strong>, Co-Founder, CEO & MD, <strong>ASK Property Fund</strong>, said:</p>



<blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow">
<p>“India’s Ultra High Net Worth Individuals are increasingly drawn to luxury second homes. Our platform is designed to unlock rare, high-value opportunities in this space and deliver strong project-level profitability.”</p>
</blockquote>



<p><strong>Amit Goyal</strong>, MD, <strong>India Sotheby’s International Realty</strong>, added:</p>



<blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow">
<p>“This platform sets a new benchmark for branded luxury villa developments in iconic destinations by combining investment expertise, luxury market knowledge, and hospitality excellence.”</p>
</blockquote>



<p><strong>Apurv Kumar</strong>, Founder – Amavi by Clarks, and MD – Clarks Group of Hotels, stated:</p>



<blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow">
<p>“Our focus is on hospitality-led, premium, and de-risked leisure home assets supported by strong governance and trusted partners.”</p>
</blockquote>



<p><strong>Sachin Agrawal</strong>, Founder & CEO – Amavi by Clarks, said:</p>



<blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow">
<p>“We aim to build one of India’s most aspirational real estate brands backed by institutional oversight and world-class evaluation.”</p>
</blockquote>



<p><strong>Bajrang Bararia</strong>, Co-founder & COO – Amavi by Clarks, added:</p>



<blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow">
<p>“This platform enables us to execute thoughtfully curated projects in high-potential, underexplored markets.”</p>
</blockquote>



<hr class="wp-block-separator has-alpha-channel-opacity"/>



<h2 class="wp-block-heading"><strong>Fund Structure and Outlook</strong></h2>



<p><strong>ASK Curated Luxury Assets Fund-I</strong>:</p>



<ul class="wp-block-list">
<li><strong>Registered as a Category II AIF under SEBI AIF Regulations</strong></li>



<li>Plans to mobilize <strong>₹1,500 crore</strong> including a <strong>₹500 crore green-shoe option</strong></li>



<li>Will begin immediate investment deployment</li>



<li>Dedicated exclusively to <strong>luxury residential markets</strong>, <strong>holiday homes</strong>, <strong>second homes</strong>, and <strong>religious/spiritual destinations</strong></li>
</ul>



<p>Also Read: <a href="https://squarefeatindia.com/ask-property-fund-invests-%e2%82%b9190-crore-in-kalpataru-project/">ASK Property Fund invests ₹190 crore in Kalpataru project</a></p>
<p>The post <a href="https://squarefeatindia.com/ask-curated-luxury-assets-fund-i-signs-%e2%82%b9500-crore-platform-with-amavi-by-clarks-for-luxury-second-homes/">ASK Curated Luxury Assets Fund-I Signs ₹500 Crore Platform with ‘Amavi by Clarks’ for Luxury Second Homes</a> appeared first on <a href="https://squarefeatindia.com">Square Feat India</a>.</p>
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