Paradigm Realty, a leading developer having projects spread across Mumbai from Bandra-Khar and Santacruz to Andheri and Borivali, anticipates robust sales traction as the real estate market experiences a positive surge this Gudi Padwa. “This auspicious occasion holds significant cultural and spiritual importance, making it the perfect time for individuals and families to invest in their dream homes,” remarked Parth Mehta, CMD of Paradigm Realty. 

According to Mehta, in India, such moments are cherished for their auspiciousness, and coupled with enticing offers, they become even more compelling. “Gudi Padwa not only marks the Marathi New Year but also symbolizes new beginnings for countless individuals looking to embark on their homeownership journey. With expectations of a 15-20 percent increase in sales, this year promises to be exceptional,” he says. 

As part of its Gudi Padwa offering, Paradigm Realty has an exclusive offer of a 10-gm gold coin + 0% SDR along with a spot discount upon booking a flat at their 71 Midtown and Paradigm Alaya projects adding an extra layer of prosperity to this joyous occasion. 

For developers like Today Global, the festivities aren’t just about celebrating traditions; they present a golden opportunity to connect with customers on a deeper level and cater to their aspirations and lifestyle choices. 

“Home buying isn’t purely transactional; it’s linked to the happy sentiments of the consumer. People wait for these occasions to invest and make an investment of a lifetime. Festive offers act as catalysts, prompting them to finally realize their dream of owning a home. This Gudi Padwa, we are looking to introduce special payment schemes to make it convenient for the buyers to invest,” says Mr. Bhavesh Shah, Joint-Managing Director – Today Global Developers. The Navi Mumbai-based Today Global Developers recently handed over 300 Homes at ‘Codename Bellevue‘, placing them among the first developers at Upper Kharghar to do so.

Over the years, Gudi Padwa has emerged as a pivotal moment in influencing the sentiments of buyers in the commercial real estate sector. This auspicious occasion, also known as Ugadi or Chaitra Shukla Pratipada, heralds the onset of the Hindu New Year and is celebrated with immense zeal and fervor not only in Maharashtra but also across several other states in India.

The significance of Gudi Padwa in the realm of commercial real estate lies in its association with prosperity, new beginnings, and auspiciousness. It is deeply ingrained in the belief that any endeavor initiated on this auspicious day is destined for success and abundance. Consequently, many buyers perceive Gudi Padwa as a propitious time to make significant decisions, whether it involves purchasing commercial properties or investing in real estate projects.

Shakti Constructions, recognizing the significance of Gudi Padwa, has devised a comprehensive strategy aimed at attracting potential commercial property buyers. “As part of our Gudi Padwa campaign, we will offer exclusive promotions, discounts, and incentives through targeted marketing campaigns, virtual tours, and digital marketing strategies, highlighting the value proposition of owning commercial real estate in prime locations with excellent connectivity and growth potential,” says Navya Pahuja MD & Partner, Shakti Constructions. 

However, it’s not just about the deals and promotions; the project location plays a crucial role too. “Gated communities at upcoming locations with great potential of appreciation aregoing to be the key. All existing and upcoming infrastructure developments at Navi Mumbai including MTHL, Kharghar-Turbhe tunnel, airport, etc., are the key to property decisions made around Gudi Padwa,” Mr. Bhavesh Shah, Joint-Managing Director- Today Global Developers informs.

As developers strive to create not just residential spaces but communities where dreams are realized and legacies are built, Gudi Padwa serves as a poignant reminder of Mumbai’s resilience and dynamism. It’s a time when the city comes alive with renewed hope and optimism, and the real estate sector stands as a beacon of opportunity for all who seek to carve out their own slice of Mumbai’s vibrant landscape. As we embrace the festivities and look towards the future, Gudi Padwa symbolizes not just a moment in time, but a celebration of Mumbai’s enduring spirit of growth, prosperity, and possibility.

Also Read: Gudi Padwa to propel housing sales as offers galore

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Runwal GroupRunwal Group, one of the top real estate brands of the country has come up with the ‘Great Runwal Home Fest’, coinciding with Gudi Padwa festive celebrations.

Under flexi pay plans the home buyer just pays 10% at time of booking and nothing till December 2023. Other offers include spot benefits and assured gold vouchers at time of booking. These offers are available across their projects of Runwal Bliss and Runwal Avenue at Kanjurmarg East and Runwal Forests at Kanjurmarg West. For Runwal Pinnacle at Mulund West, home buyers just have to pay 10% at time of booking and nothing till June 2025. Spot benefits and assured gold vouchers at time of booking are also on offer. Flexi pay plan scheme for Runwal Gardens at Dombivli is 10% at time of booking and nothing till March 2024. Home buyers can also avail of spot benefits like wheel of fortune, assured gold vouchers on booking and special offer only for women home buyers, at the time of booking.

Rajat Rastogi, Executive Director, Runwal Group said, “Festive times always bring about a positive sentiment in consumers which is visible in their home buying as well. Gudi Padwa is an occasion which usually leads to a surge in purchases, including those of homes. This year, we have launched the ‘Great Runwal Home Fest’ to coincide with Gudi Padwa, providing a further incentive to home buyers. The Home Fest offers have been tailor-made to suit home buyer aspirations during this festive period. We have been experiencing a steady demand across our projects and we are certain of ending the FY on a high note with robust sales volumes.”

Labdhi LifestyleFor Gudi Padwa, Labdhi Lifestyle has come up with a campaign ‘Munafe Ka Mahina’ for it’s project Labdhi Gardens at Neral. The developer is offering fully furnished 1, 2 & 3 BHK Residences starting from 25.99 lacs. Labdhi is currently selling phase 9 of the OC applied project and providing these homes with attractive home loan rates of 5.99%. Additionally, they are offering 5gm gold to the customers if they purchase the flat on the occasion of Gudi Padwa.

For its project Sea Breeze at Wadala, Labdhi is offering 2 BHK homes at Rs. 1.62 crore all inclusive. With 85% construction completed, the project has received a stupendous response with 235 apartments already sold and just last 27 units left. The  developer has rolled out a 10:80:10 payment plan for its customers and will also offer a modular kitchen on the occasion of Gudi Padwa. The buyer can also exchange their old home with HomeXchange for buying a home in this project.

“We are extremely delighted by the overwhelming response for our projects; we look forward to provide a world-class lifestyle at a very attractive price for our residents. Festive seasons and the real estate industry are always abuzz with activities — new launches, offers, benefits, attractive payment schemes, etc and Gudi Padwa is one such auspicious occasion. Today, customers want to experience luxury-backed homes with exclusive amenities and facilities. Therefore, we feel that this is the best time to buy a property with exclusive deals and promotions from developers along with flexible payment options,” says Vikas Jain, CEO, Labdhi Lifestyle Limited.

Tridhaatu RealtyOn the auspicious occasion of Gudi Padwa, Tridhaatu Realty is offering fully air-conditioned 2 BHK Deck Residences starting at Rs. 2.29 crore all inclusive in their project Tridhaatu Morya at Chembur. To ease the financial burden of the buyers, the developer is also offering a bank subvention payment plan of 15:85 along with a modular kitchen.

“Gudi Padwa is all about happy and new beginnings. Therefore, we at Tridhaatu Realty are celebrating the occasion by providing offers that will meet the modern needs of the homebuyers. This Gudi Padwa, we are providing our customers an attractive value proposition, amidst the rising property prices, where we should see their confidence in the sector increase, and boost consumption. We are optimistic that the auspicious occasion will give a much-needed positivity that the real estate sector needs,” said Govind Krishnan Muthukumar, Co-founder & Director, Tridhaatu Realty.

Group SatelliteFor one of the top best selling projects in Mumbai, Aarambh at Malad East, the developer Group Satellite is providing fully furnished apartments at a massive 70% discount on the cost of furniture. A customer can also avail exclusive interiors on offer. Apart from this, there will be a special pricing discount or 10gm gold for customers buying a flat on the auspicious occasion of Gudi Padwa.

Himanshu Jain, VP – Sales, Marketing & CRM – Satellite Developers Pvt. Ltd (SDPL) said, “The real estate sector relies heavily on auspicious occasions like Gudi Padwa which leads to enhanced buyer activity and property sales. This year, the festival will be more joyous owing to improved home buying sentiment. We have analyzed the buyers’ requirements and have customized the offers accordingly. This is the best buying opportunity for the buyers to buy their dream home and experience the best-in-class lifestyle at an affordable price within the city limits.”

Also Read: Gudi Padwa is here & builders are back with festive offers

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There are multiple reasons for this, especially because people consider this time as auspicious and opportune to invest in a home.

Several builders are making several festive offers, today we check what one of Mumbai’s top developer Runwal is offering to its home buyers across its several real estate projects.

Runwal Group, has come up with the ‘Great Runwal Home Fest’, coinciding with Gudi Padwa festive celebrations. Home buyers can avail of attractive spot benefits, assured gold vouchers on bookings and flexi pay plans.

Under flexi pay plans the home buyer just pays 10% at time of booking and nothing till December 2023.  Other offers include spot benefits and assured gold vouchers at time of booking. These offers are available across their projects of Runwal Bliss and Runwal Avenue at Kanjurmarg East and Runwal Forests at Kanjurmarg West. For Runwal Pinnacle at Mulund West, home buyers just have to pay 10% at time of booking and nothing till June 2025. Spot benefits and assured gold vouchers at time of booking are also on offer. Flexi pay plan scheme for Runwal Gardens at Dombivli is 10% at time of booking and nothing till March 2024. Home buyers can also avail of spot benefits like wheel of fortune, assured gold vouchers on booking and special offer only for women home buyers, at the time of booking.

Gudi Padwa marks the first day of the Marathi New Year and therefore considered as one of the most auspicious days of the year. The day signifies new beginnings and hopes and therefore an occasion to buy a new home.

Commenting on the Home Fest, Rajat Rastogi, Executive Director, Runwal Group said, “Festive times always bring about a positive sentiment in consumers which is visible in their home buying as well. Gudi Padwa is an occasion which usually leads to surge in purchases, including those of homes. This year, we have launched the ‘Great Runwal Home Fest’ to coincide with Gudi Padwa, providing a further incentive to home buyers. The Home Fest offers have been tailor-made to suit home buyer aspirations during this festive period. We have been experiencing a steady demand across our projects and we are certain of ending the FY on a high note with robust sale volumes.”

Runwal Group’s belief in transparent transaction, commitment to quality and creating customer delight has established it as one of the leading developers of the country. Its projects are designed to offer a superior lifestyle to home seekers while offering great value.

Also Read: Sandeep Runwal takes charge as the new NAREDCO Maharashtra President

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By Varun Singh

Gudi Padwa is an important festival for the real estate industry. During Gudi Padwa a lot of new launches take place. However, this year the developers have decided to put the new launches on a back seat.

Normally festivals are the seasons when developers come up with new project launches. Gudi Padwa is the one festival when developers in the Mumbai Metropolitan Region (MMR) host several new launches of projects.

However, things have changed. The real estate community was excited with the 1 per cent reduction in stamp duty and were hoping this will bring in more customers. Many developers had planned new project launches too. 

But now they are either being cancelled or pushed forward. Arvind Goel, a developer from Navi Mumbai said, “At the start of the month it looked like things were changing for real estate in a positive way. The reduction in stamp duty was helping change the mindset of the home buyers too. Many from the community had planned to launch projects, but now all has once again come to a standstill.”

According to Goel, a project launch is an expensive affair, and also requires a lot of people to be present at one place. “We were hoping that during Gudi Padwa the industry will see some sales taking place. But now with Corona, we cannot have so many channel partners (brokers) in one place. Also, customers won’t come out either so launches have been postponed,” he said.

Goel says the one death reported on Tuesday has caused further panic in the city and nearby areas. 

Gudi Padwa is an important festival for builders, because, many prospective homebuyers look for a home before vacation starts and they finalise everything before school starts. This is done so that things like moving and even admission of kids before the academic year is planned. 

However, Rajiv Jain, of Ruchika Shelters, a realtor from South Mumbai, claims that everything in real estate is being postponed, from planned project launches to smaller and big exhibitions. “There was a top developer going to have a project launch in Central Mumbai, he has dropped the idea, Many developers have asked its staff to work from home and follow up the clients from home itself instead of travelling all the way to the office,” said Jain. 

The problem is here to stay for long, according to another developer, “The advisory for social distancing has already impacted site visits which also means no actual sales. The majority of developers will also choose to defer new launches and shall wait to see how the situation unfolds over the next month or two.”

Also Read: MahaRERA adjourns hearing of all cases due to coronavirus

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