HoABL Ropes in Boman Irani and Aparshakti Khurana for ‘No Drama’ Campaign on Land Buying

HoABL’s new ‘No Drama’ campaign uses humour and storytelling to tackle India’s long-standing fears around land buying, showcasing how technology and transparency are reshaping land ownership for modern investors.

The House of Abhinandan Lodha Takes Flight Over Futala Lake to Mark Its Entry into Nagpur

The House of Abhinandan Lodha (HoABL) marked its grand entry into Nagpur with an aerial paramotor show over Futala Lake, announcing its new plotted development — Nagpur Marina — inspired by waterfront living.

Amitabh Bachchan Acquires Three Adjoining Land Parcels in Alibaug for ₹6.59 Crore

Bollywood star Amitabh Bachchan has purchased three adjoining land parcels in Alibaug from The House of Abhinandan Lodha (HoABL). The acquisition spans around 8,000 sq ft and was registered for a total of ₹6.59 crore in October 2025.

Kartik Aaryan Buys Plot in HoABL’s Alibaug Project for ₹2 Crore

Kartik Aaryan has acquired a 2,000 sq. ft. plot worth ₹2 crore in HoABL’s Château de Alibaug project. The transaction underscores Alibaug’s emergence as a prime real estate destination, supported by infrastructure upgrades like the Mumbai Trans Harbour Link and Navi Mumbai International Airport, and rising demand for premium second homes near Mumbai.

The House of Abhinandan Lodha Teams Up with Zepto to Simplify and Speed Up Land Investments

The House of Abhinandan Lodha (HoABL) has partnered with Zepto to offer curated land investments directly on the quick commerce app, starting with Vrindavan plots, making land buying faster, simpler, and digital-first.