The Rise of Premium Retail Spaces: Brands Prioritize Experience-Driven Stores

India’s retail landscape is evolving rapidly, with brands focusing on premium, experience-driven shopping destinations. With 60 new malls set to open by 2025 and industry growth projected at 9% annually, retailers are integrating advanced technologies like AI, AR/VR, and omnichannel strategies. Industry leaders emphasize the growing importance of interactive and storytelling-based retail environments to attract high-end consumers and enhance brand engagement.

Indoor Amusement Centers Transforming India’s Retail Landscape: JLL Report

Indoor Amusement Centers (IACs) are reshaping India’s retail landscape by attracting consumers with immersive experiences. A recent JLL report highlights the rise of premium IAC formats, which combine entertainment and dining, redefining shopping centers into holistic lifestyle destinations.

Indoor Amusement Centers in India to Expand by 67% by 2028

A new JLL report forecasts a 67% increase in India’s Indoor Amusement Center (IAC) space by 2028, expanding to 11 million square feet. The growth, driven by rising consumer demand and shifting retail trends, highlights the expanding role of IACs in transforming shopping malls into entertainment hubs. The report notes significant leasing activity in major cities and emerging markets, reflecting a broader trend towards immersive and diverse retail experiences.